A successful blog can be defined in multiple ways. You may have a successful blog in terms of traffic and advertising revenue. You may have a successful blog in terms of building your brand. Success can also be gauged by the amount of business your blog generates.
Every individual, every business has a different definition of success. The moot point is, does your blog help you achieve your goals, and if it does, it is a successful blog for you.
Blogging brings you many benefits but just like any venture, it also comes with its own set of challenges. For example, 70 million blog posts are published each month just by WordPress users. You can easily imagine how much competition an average blog faces and how difficult it must be for Google algorithms to crawl, index, and rank blog posts based on their relevance and quality.
If it is so difficult to generate visibility of your blog, why am I advising to start a new blog? Isn’t blogging already saturated?
Blogging is saturated for people who want to make a quick buck, or people who don’t have enough patience or a desire to work hard.
Yes, in the beginning years it was easier to get enough visibility for your newly started blog and now it may take a few months before some decent traffic begins to trickle down, but it all depends on your niche, how much competition you face, and what is the quality of your content.
Besides, many people think that starting a successful blog means getting millions of visitors and generating lots of advertising revenue. Even a small blog with 200-300 visitors per day can be successful if it generates business for you. A successful blog can help you